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Web Banners (Audience (Students (Children starting secondary school,…
Web Banners
Audience
Students
Children starting secondary school
Pupils starting 6th form
Parents
Moving to harrogate
Teachers
Looking for jobs
Banner 2
Size
Pop Under
720x300
Concept
Promote the sports they have to offer
Content
Images
Students during the clubs
Text
Tell them the audience some of the different clubs HGS has to offer
school website address
Banner 1
Concpet
Promote the social side of HGS
Content
Text
What social events there are in HGS
Students talking about the social side of schools
References from students
Images
Prom
Students socializing with there friends
Sports Club
Size
720x300
Pop under
Banner 3
Concept
The variety of activities HGS has to offer
Size
Medium Rectangle
300x250
Content
Images
pictures of students in activities that HGS has to offer
students in G2
Text
All students welcome
HGS
Banner 4
concept
promoting the grades at HGS
size
Half Page ad
300x600
Content
Text
Results
Percentage of pass grade
Images
Student receiving grades
Banner 5
Concept
promoting music and drama at HGS
Size
Vertical Banner
120x240
Content
Images
student playing an instrument
Text
come to HGS 4 music and drama
Purpose
To get new students to come to HGS
To promote HGS so more people know about it
Style
Design rules
Alignment
Contrast
Repitition
Proximity
House style
Colours
bright colours
black
red
white
blue
Fonts
titles
Baskerville Old
Myriad Pro
body
Aerial
Harlow Solid
size
13, 17, 25, 30
typeface
attributes
bold
italic
regular
the impact it has
graphical features
shapes
textures
borders
images
modify images