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The Future of DAM Henry Stewart, 26-4-17 (Andy McCowan, TBWA, Omnicom…
The Future of DAM
Henry Stewart, 26-4-17
Andy McCowan, TBWA, Omnicom
100 decentralised offices
Regional & Global campaigns
Authentication of Users
Consolidate (multi-agecy=multi tools) :red_cross:
Regionalisation Reqd
Google Docs for Enterprise (collaboration) :check:
Nuxeo
Rights mgt accross countries
For localised commercials and packaging
Rights inheritance
Connects all parts of asset (master, derivative, rights etc
Beyond DAM
Invoice Workflow
:tada:
10k TV commercials
Project 1 feeds project 2 etc :star:
Uri ?, Nuxeo
Multi-threaded bulk ingest
Supports ideation
Starting with workflow
GUI to build
Custom Search Form
Flexibility of configuration is more important than functionality today :explode:
API focussed(same as ADAM)
So DAM becomes an information model
Aspera for big ingest
No multi-lingual so far
Elastic Search
No quick fix for std taxonomy