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Entre C6 (Types Of business Plan (Operational BP (40-80 pages, meant for…
Entre C6
Types Of business Plan
Summary
Business Plan(BP)
10-15 pages
for new venture
Full
BP
25-35 pages
for new venture need funding
Operational
BP
40-80 pages
meant for primarily
audience
providing
guidance
to
operational managers
Executive Summary
short overview of entire business plan
provide every details about new venture
should exceed 2 single pages
Who read business plan
Firm's employee
Investor & other external stakeholder
Economics business
basic logic
how profits
are
earned
include in this
revenue drivers
fixed & variable cost
operating leverage
start up costs
break even chart/ calculation
Design & development
focuses on
status
of development effort
Include in this
dev status & tasks
challenges & risks
project development
Operational Plan
SHOW
how products/ service
produced
outline how business
run
Include in this
Business location
Facilities/ equipement
approach to operations
Financial Projection
Present firm's Pro Forma financial projection
Include in this
sources used
ratio analysis
Pro forma
balance sheet
cash flow
Income statement
Industry Analysis
describing
business in
industry size
industry structure
nature of participant
key success
industry trends
long-terms prospects
Company description
demonstrate how translate ideas into business
Market Analysis
Include in this section is
market segmentation
buyer behaviour
competitor analysis
Marketing Plan
focus
how
business
will
market
sell product/ services
Management team & Company structure
consist of
Founder
Handful of key management
include in this
Management team
Board Director/ Advisers
Company structure
Overall Schedule
show
major
events to
launch
business