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Upraw (DIFFERENCES (Small but with a big heart (Small but mighty (We try…
Upraw
DIFFERENCES
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Basically, we give a shit.
I covered some of that above but also great companies are built on great values. Not just some fluffy words you put on your website. We live and die by our values! Our key differentiator when you look at all the tens, hundreds of thousands of agencies is that we are strong on our values and approach to PPC management. The difficulty is sounding genuine. I know it’s true but we need the reader / user to really sit up and say okay these guys give a shit.
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BRAND POSITIONING
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Expertise / Services - We focus solely on SEM (paid search), which means we dont offer organic SEO services, web design, email marketing, branding etc etc. Our top level goal is to be internationally recognised as a leader in paid search / PPC. We’re not a jack of all trades master of none. If you want a rock solid PPC agency that’s us.
Full circle PPC - We touch on this in the “services top level” page where we say “Traffic growth, measurement, understanding and monetization bring PPC management full circle. Reach people in the right moments, understand their desires and improve your customer experience to drive bottom line performance.” This is basically saying we help you drive the best traffic from PPC (in the right moments, devices that are most likely to convert), measure its performance through analytics (full details on analytics page) and then understand the users so that we can help you improve the customer experience and generate more bottom line performance (details on CRO page). Many agencies just offer PPC with some rudimentary tracking like you had 23 leads last month. We take this 5 steps further with all the services we offer. We also help you understand how all the channels work holistically. Like does your FB ad spend improve adwords results?
Lots of agencies use superlatives and fancy terminology. We’re straight talking no bullshit! This is the cold hard facts, this is where you’re doing great this is where you suck. We focus on bottom line performance and not vanity metrics. Hence the name UPRAW. Up - we get your ads up, website up etc and RAW our no bullshit raw approach to PPC management. We believe people like no bullshit, straigh talking honesty.. End of story.
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Raw
Real
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Unrefined and proud
Fresh
Gritty
Naked
Bare
Natural
100% All Natural
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No Nonsense
Straightforward
Direct
No bullshit
No BS
We say it like it is
Upfront
Pragmatic
Matter of fact
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BIg ambition
Get up and go
Drive
Hunger
Aggresive
Hustle
Resoltuion
Bold
Boldly going where not many SEM companies have the grit, care or knowledge to go.
We give a shit, we have big ambition\
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We go the extra mile
We don't do more than what's needed, we do what' needed
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