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Volkswagen (GREETS (Regulations (Lack of internal regulation within the…
Volkswagen
Background of Volkswagen
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Subsidiaries and ownership include Audi, Bentley, Bugatii, Lamborghini, Porsche
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GREETS
Globalisation
Fast movement of goods and services: exported to countries such as Europe, UK, Brazil and also Germany
Regulations
Lack of internal regulation within the company, therefore able to 'cheat' regulations
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Societal expectations
Expectations of VW to be responsible for their cars' pollution, since increasing awareness of environmental issues
Stakeholders
Shareholders
(High) Owners of company, loss of investments, share price drop
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Consumers
(Moderate) Broke consumers' trust, slight inconvenience, received compensations, 14.7billion
Competitors
(Moderate) On short leash with increased supervision by regulators, pressured to conform to manufacture 'clean' vehicles
Impacts on VW
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$37,500 fine (per vehicle) which adds up to $18bn in fines
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