EO 001 - Plan a PA video imagery task # # # #

Identify a PA imagery opportunity for d/s media

Consult with a PAO to determine outputs requirements # # # #

Perform a survey of the area

prepare a Public Affairs video imagery concept based on requirements, objectives, constraints and available resources

target audience, to include demographics of digital/social media users;

safety and operational security (OPSEC) considerations IAW A8 Chap 14 and C1 pp. 278-279

distribution platform, to include # #

communication objectives and key messages IAW C1 pp. 34-35

Acquire pA video imagery # # # # # # # # #

(1) setting up the equipment IAW C1 pp. 133-135

(3) testing the equipment IAW A7

(2) assessing light and exposure conditions to determine artificial lighting and other accessories required IAW C1 pp. 269-270 and 279-80, and C2 pp. 114-115;

(6) capturing video imagery to include interviews, A-roll, B-roll and X-roll sequences IAW C2 pp. 162-165;

(5) focusing on the subject IAW C1 pp. 204-207

(4) briefing the subject IAW A8

capturing audio sequences in camera or with external audio device to include intro, bridge, extro and voice over sequences IAW C1 pp. 115, 232, 237, 239, 242-244, 247, 251, 255 and 258

(9) obtaining the 5Ws from the subject

(a) shows the member’s face IAW A8 Chap 14

(8) video imagery shall have the following characteristics # # # #

(d) recorded in UHD 3840X2160 resolution with 60p video frame rate for slow motion and still frame grabbing;

(c) shot in sequence from various angles IAW C4

(b) displays the member in action, wearing the uniform IAW C2 pp. 290 and 293; and