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Food Creativity main image triggering question example key words…
Food Creativity
main image
triggering question
example key words with icons - process
Agriculture
Urban farming : animal husbandry, aquaculture, agroforestry, urban beekeeping, and horticulture
How can we cultivate and breed in urban cities?
Micro -farming, community gardening, Institutional gardens
sustainable farming
What are the benefits of sustainable agriculture?
Water, air, soil, light
Agricultural Improvemnt
How can we cultivate and breed effectively?
GMOs and Pesticides, vaccine, organic food
self-sufficiency farming
Why do we do farming by ourselves?
Food safety, food shortage, education, hobby
Geography
Where can we grow?
location, distance, environment
Processing
Food preservation
How can we preserve food longer?
Drying, Sterilization, Fermentation & Pickling, Canning, Freezing
Convenience food
How can we save time to cook?
ready-to-eat, frozen foods, prepared mixes, snack.
Food additive
How we can enhance taste and appearance?
flavour, texture, colour, appearance, consistency, preservation
Physical processing
How can we transform ingredients?
trim, chopping, grinding, concentration, dehydration
Fermantation :pickled cucumbers, kimchi and yogurt, wine, beer
How we can process food with microorganism?
alcoholic, acid fermentation,
Policy & Consideration
Food safety
When does 'natural' ingredients become dangerous?
Producing, processing, distributing, cooking & preparation, eater
Food nutrition fact
Which food is harmful or helpful?
checking Calories, Limited nutrients, Essential nutrients, Footnote
Food shortage
What are the causes of food shortages?
Poverty, a lack of investment in agriculture, natural disasters, conflict, displacement and rising global food prices
Food education
How will Food Education influence behavior?
Parents, schools, public relations
International Trade
How will International Trades affect?
specialization, Optimum allocation, Equality of prices, Availability of multiple choices, Ensures quality and standard goods, Raises standard of living of the people, Generate employment opportunities, Brings reputation, Promotes World Peace
agricultural incentive
How can we protect and enhance of ecosystem services in agriculture?
Public programs, Private companies, State and municipal, NGOs
Distribution & Marketing
Financial Transction
How can we transact money ?
Physical store, e-commerce
Branding
how can we deliver our value?
Business model, Branding, marketing
Opportunity Cost
How can we make consumers purchase it
R&D innovation, better experience, affordable, unique
Access
How can we provide a better access for consumers?
store, truck, street, door to door, delivery
Package
How can we make a better package for distributors and consumers?
Physical protection, Containment or agglomeration, Information transmission, Convenience, Portion control
Eater
Belief and Values
religious, political, nationalistic and cultural beliefs and values
Where are we from?
Behaviour
brand loyalty, usage level
How do we respond to previous experience?
Social Situation
Self-cooking, one person, Friends, Family, Business, Couple
Who will eat?
Health
Foodborne illness , allergy, lactose intolerance, nutrient
We eat what we are! What are nutritious foods?
Demographics
age, gender, income, Occupation, education, ethnicity, marital status, education, household
Who are we?
Consumption Situation
Atmosphere
What can influence our mood?
Sight, hearing, smell, taste, touch, room concept, table setting, light, sound, scent, People
Place
Where do we eat?
home, residence (traveling), camping, street, room, hall, food court, Festival
Food (Product)
How do we taste foods?
craftmanship & science, visual, taste, aroma, texture, tamperature, sounds
Occasion
What is the function or purpose?
getting energy, changing mood, getting close with others, celebrating, doing business
When
When do we eat?
Morning, Lunch, Dinner, Tea time, Week, Weekend
Kitchen Management
Storage & Waste
How do we manage ingredients?
New ingredients, reusing, recycling, disposal, fertilizer
Cooking technique
How will we cook food?
Grill, Fry, Boil, Roast, Bake, Steam, Microwave,
Type of food service
What kinds of food and beverage services?
Fast food
Bar
Coffee shop
Bakery
Delivery
Restaurant
Catering
Food truck
Street Food
Recipe
What kinds of foods are we able to cook?
Home-tradition, Physical & Online Source, Short Video (Facebook, youtube)
Service
How will food be served?
Self-service, Staff attitude, Recommendation