Task 1.15
Service
Convenience
Finance
Environment
Price
Age
Marketing
Gender
Poor service and can make you feel like an unvalued customer
Service makes you feel like a valued customer
A person's gender influences some types of purchase.
female consumers spend more on cosmetics than males.
Plays a big role in influencing our commercial decisions
As consumers, we are constantly exposed to all aspects of marketing.
usually one of the first things you want to know
Price is one of the main factors for consumer making desicions
As a baby, you most probably wanted a toy or rattle.
Now you are a teenager, you may want a mobile phone.
There will be times when the price of a good is more than the amount of cash you have available
you might decide to take out a loan
many consumers are becoming more aware of the problems caused by throwaway packaging.
may be influenced to
purchase a product
that has minimal
packaging
People want shopping to be hassle free
Many consumers do not
have a lot of time to shop
As you get older you want different things.