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key factors that influence our consumer decisions. (Price (How much is the…
key factors that influence our consumer decisions.
Service
Good pre-sales and after-sales service makes you feel you are a valued customer and, consequently, you will keep buying that product or going back to a particular store. Poor service can have the opposite effect.
Price
How much is the product
Is it the cheapest around
Convenience
Many consumers don't have a lot of time to shop
They want shopping to be hassle free and convenient
Marketing
New products are realised on the markets and they are advertised
Costumers are exposed to 500 market strategies
Gender
Gender affects the products being bought E.G women by more cosmetics than men
This influence is displayed on catalogues
Age
Wants change over time
This is why age affects the consumer doeskin because they have to think if they are going to use the item form a long time
Finance
Careful thinking and considerations
If you don't have the money you will need a loan
Environmental
Be aware of the effects of plastic bags in the enviroment
Try and by environment friendly packaging