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SOCIAL MEDIA FOR FITPROS (LINKEDIN (Engaging summary # (What you do, Who…
SOCIAL MEDIA FOR FITPROS
FACEBOOK
Personal Profile
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Share views, but always conduct self in professional manner
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CONTENT
Experiences
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NO drama, NO personal stuff
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CTA STRENGTH: 0. No agenda, no selling.
Case Studies
source: your business, news in the market
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CTA STRENGTH: 10. Use a "if you want to see results like these, PM me now" line.
How To's
source: client questions, your knowledge
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CTA STRENGTH: 5. Use a "find out more" or "if you liked this, buy my book for more" line.
"Pillar Posts" - 5-6 long authority posts on your website, updated frequently, which you can pull content from on a rainy day
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TIPS
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Authenticity, honesty, and feminine power. See Non-Obvious Trends for 2017 by Rohit Bhargava
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GOOGLE ALERTS
Have one for your name, your business, and two keywords i.e. 'fitness Rotheram' or 'weightloss dad'
Reply in comments, always stay positive
Reach out to publishers
"Hi X, I saw that you mentioned me/keywords in your article last week. I really enjoyed it, especially your thoughts on X. Would you be interested in interviewing me for your next post?"
Write about these EXPERIENCES as free promo #
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