Key Factors Affecting Consumer Decisions (Age (The wants change when you…
Key Factors Affecting Consumer Decisions
The wants change when you get older and you feel the need to have different types of things.
The needs of different aged people will be different because young people will not need the same things that elderly people need
Some people do not have much time to shop, so if a shop is quick and easy it would be good for these people.
If a shop is selling the exact product someone needs they will go there
Good customer service from shops will make a customer want to go back and keep buying the products
If somewhere has bad service people will be put off and will not want to go back to it
The price plays an important role because most people will want to pay a certain amount because they might not have enough money to get the top quality prosucts.
Some people will want cheap things and will buy in quantity for a low price
Used when you do not have enough cash. Involves taking out a loan. Interest must be paid on the amount borrowed
people will get things and not be able to afford it and will need to get a loan.
Different genders have some similar wants such as entertainment but also have different wants such as beauty products for females and manly products for males
The needs of different genders will varie but most will be the same
People are aware of the damage done to the enviroment by the packaging of the products that they purchase in shops.
Some shops do not sell plastic bags to help the enviroment because plastic does not break down.
The advertising in daily life determines what you buy when you get to a shop making you think some things are better than others.
TV advertising is important because people and notified about certain things and are pursuaded to buy them