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The 4 Ps: Product (The New Product Development Process (NPD) (Business…
The 4 Ps: Product
Either a physical product, or intangible service that consumer purchase
Branding
The marketing practice of creating a name/symbol/design that identifies and differentiates a product from other products.
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Product life cycle (PLC) is the cycle through which every product goes through from introduction to withdrawal or eventual demise.
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