Factors that influence consumer desicions
parking
how big is the parking space
Is there a parking space
How much the parking ticket is
Consumer enjoyment
The location of the parking space
Music
Air conditioning
Vibrant colours
How Loud is the music
Is the music soothing
How hot/cold is it
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Price
Gender
Do the colours appeal to a certain gender
does it have the characteristics of a certain gender
Is it more useful for a certain gender
Is it worthy of the cost
Is the price too expensive
is it targeted for the everyday consumer
Convinience