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Web Banner Design Ideas 'Brainstorm' for Web Banners to promote…
Web Banner Design Ideas 'Brainstorm' for Web Banners to promote the school website
Purpose
To promote the Harrogate Grammar School Website; Via putting Web Banners on the school website.
To make more outsiders (people who aren't yet at the school yet) to come to Harrogate grammar instead of an alternative secondary school.
To make more audience members of the school (parents, teachers, and students) to look at the school website.
To Tell a Story / Build a Story by incorporating a rotating Web Banner that will have 4 - 6 slides / Banners, to display information on.
Project Brief/Aim:
Create a series of Rotating Web Banners to go onto the Harrogate Grammar School Website. These banners should consist of information about the school / display images about the activities ghat go on in the school - Lower and Sixth form. Basically to promote the school.
1 - Promote the School
2 - Using Rotating Web Banners
3 - Animated / Non Animated
4 - Display Information about school - i.e. what sort of activities they do in the school (sports / music / arts / academics + OFSTED achievements, etc.)
5 - Should Attract people to the school.
Banner Design (1)
Concept
To Capture the Audiences Attention.
To Interrupt what the Audience was originally / initially doing
So to distract the audiences of what they where originally doing before they saw the banner.
Known as 'The Hook'
Content
Size
Slogan/Motto
Of Graphics
Of Ad
The Full Banner
720 x 300
Images
Front of the School
Main attraction is the school
Digital Graphics
Text
Slogan/Motto
'We Excel For All, Come And See Why'.
Information
Style
Fonts
Main Slogan / Motto
Times New Roman
Other Information / Text
Bree Serif
Colours
Background
Blue / Grey / Green
Text
Red / White / Black
Audience
Who is my Target Audience ?
Pupils / Parents / Teachers / Guardians / ETC.
Who am I trying to reach / target ?
Mainly students, but partly adults OR parents of those pupils / children
Why am I trying to achieve this ?
To get pupils to come to Harrogate Grammar, and to show them that it is the best school around.
How can I achieve this ?
By creating an inspirational / attention - grabbing web banner to grasp the audiences attention (audience being parents / pupils)
Banner Design (2)
Content
Size
Slogan
Of Graphics
Of Ad
Slender Rectangle
336 x 280
Images
Digital Graphics
Text
Slogan/Motto
N / A
Information
Pupils working on IPADS
Students cooperating on IPADS
People working together in lessons with the use of an IPAD
Concept
To inform the audience of the activities within the school
To inspire others to come and do these activities
Example - Ho pupils cooperate when using their IPADS for work purposes
Style
Fonts
Main Slogan
Constantia
Other Information
Colours
Background
Depends on colour of image
Fonts
Red
Black
White
Audience
Children / Pupils
Teenagers / Pupils
Adults of those pupils
Banner Design (3)
Concept
To show that the pupils at the school are comfortable and happy with their environment
This will encourage students parents to come to the school
Because they are reassured that their child will be happy at this school
Content
Size
Slogan
Of Graphics
Of Ad
Slender Rectangle
336 x 260
Images
Students being happy in the work place OR at school
Students happily working
Pupils in class / doing work shown to be happy with the work they are doing
Digital Graphics
Text
Slogan / Motto
N / A
Information
Style
Fonts
Other Information
Main Slogan
Constantia
Colours
Background
Depends on image colour
Fonts
Red
White
Black
Audience
Children / Pupils
Teenagers / Pupils
Adults of those pupils
Banner Design (4)
Concept
To show that students from young ages are happy with using advanced learning methods - using Ipads for learning
To show that students from all ages are given equal learning opportunities.
To insure that the pupils at the school (or those going to the school), are happy and comfortable with the equipment OR learning methods they have experienced
Content
Size
Slogan
Of Graphics
Of Ad
Slender Rectangle
336 x 260
Images
Students from younger ages working on Ipads
Digital Graphics
Text
Slogan/Motto
'I love working with IPADS it's a good way of escaping book work'.
Information
Style
Fonts
Other Information / Text
Bree Serif
Colours
Background
White / Grey / Blue
Text
Red / White / Black
Main Slogan / Motto
Times New Roman
Banner Design (5)
Concept
To encourage others to come to HGS
To get other students to feel welcomed / happy / comfortable about coming t HGS
To excite others to come to HGS
Content
Size
Of Ad
Slender Square
336 x 260
Slogan
Of Graphics
Images
Students / Teachers looking happy / welcoming
Members of HGS looking happy to encourage you to come to HGS
Text
Slogan / Motto
'We hope to see you in September'
Information
Style
Fonts
Other Information / Text
Bree Serif
Main Slogan
Times New Roman
Colours
Background
Black / Brown / Blue
Text
Red / White / Black