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MARKETING (Types of Consumer Demand (Declining demand, Irregular demand,…
MARKETING
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Marketing Concepts
Selling Concept(1930) Ex:Insurance firms,Blood donations
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Product Concept(1900) Ex:Gillette,Apple,BMW
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Marketing Environment
Micro
Suppliers-raw materials,services
Intermediaries-wholesalers,agents,distributors,marketers
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Public-Financial,Local,Media
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Marketing Terms
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Types of Markets
According to Goods and Commodities : Fruit Market,Stock Market
According to Volume of Transaction : Wholesale Market,Retail Market
According to Area : National Market,International Market
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