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2017 Industry Campaigns (LOCAL MARKET TOOLS (Hub Content (Success Stories,…
2017 Industry Campaigns
LOCAL MARKET TOOLS
Multi-Product Support
Industry-Specific Package
Spec Ads or Creative Demos by Industry
Scarb Profile
Media Consumption
Customer Profile of Target Audience
Retail Sales Calendar/When to Advertise
Industry Specific Programming Opportunities
Hub Content
Success Stories
Infographic
Blog
Client Mailer
Print/Hand-Out Version^^
Jango Mail Template
Business Expo Information
INTERNAL TOOLS FOR SELLERS
Call List*
Revenue analysis by Market*
Conversation Starters
Information on Co Op Opportunities [Research/SMS]
Call Prep Questions/Topics
Currated Industry-Specific News
What to say to a client when you go talk to them (relevant news topics)
National Cable Spending*
Polk (Auto-Specific)*
DIRECT TO CLIENT
^^
External Ad Campaign by Industry
Ads in industry specific newsletters^^
Ads on industry specific websites^^
By Industry Mico-Site