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What It Means to Work Here (Company's signature experience:…
What It Means to Work Here
Company's signature experience: Distinctive practices about what it's really like to work somewhere. How to establish:
Define your target employees
Address business needs
Share your stories
Strive for consistency
Have courage of your convictions
Bring Distinctiveness to Life:
Every day routines, signature processes, which evolve in house and reflect the company’s heritage.
Variation in practices is a critical element of the companies’ ability to achieve high levels of employee engagement.
Express what makes your org unique.
Communicate core values and distinctive attributes
People pick jobs based on how well their preferences and aspirations mesh with those of the org
Finding your signature
Different types of people excel in different orgs. Firms that are engaging and productive acknowledge differences in people. Here's how they manuever:
Target a segment of potential employees
Address specific business needs
Identify and preserve your history
Share your stories
Strive for consistency