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Ovadose (Pitch (Authority (Why should I believe you?, What have you done?…
Ovadose
Pitch
Name
Same
What are you in the industry of?
Fame
What would you like to be known for?
Authority
Why should I believe you?
What have you done? (Achievements)
Goal
My overall Aim
Game
Business Of
Cheaper alternative to Runway Fashion
Feminine & Risky Looks
Subtle Colours
Easy Pallet
Collections
Vanilla Lace
Elegant pieces
Inspo
Julien MacDonald SS17
Versace ss17
SS17
How Many Pieces
Designed By
Lavender & Wildflower
Inspired By Bohemian Look
Inspo
Galia Lahav
FreePeople
For Love & Lemons
Zac Posen ss17
SS 18
Ideal Client
Collections
Demographic
23-28 year old
women
full time employment
socialable
no kids
Problems
form fitting
quality
packaging
status
exclusivity
Buy In
Demographic
17-21
live at home
work part time to full time
no kids
Problems
price
status
on trend
Fitting
Products
Collections
What is it
what is it not?
Why?
Buy In's
Opportunities
Partnerships
Distribution
Bloggers
lily montasser
Monikh
Magazines
Vogue
Elle
In Style
Cosmopolitan
Fashion Magazine
Look
Concessions
Asos
Selfridges
Topshop
Influencers
Michelle Keegan
Selena Gomez
Kendall Jenner
Gigi Hadid
Talia Cupcake
Pop Up Stores
Highstreet
Chelmsford
Once Fortnightly
First
New Collection
Floral & Applique
Pastels Colours
Old Stock Sale
To Do
sale sign
Branding Banner
Stickers
Curtains
Targets
14 Pop Ups
£250 - £300/Per Pop Up
Total income £3,500 - £4,200
Total Costs
Rent
£280
Stock
£2100
Decor
Plants
2x£19.99
Solo Or With?
Romford Market
Cost
Contact
Clientele
Solo Or With?
Fashion Shows
Clothes Show
London Fashion Week
Big Message