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Infographic n°2 (Target (People interested in economic rankings, Mostly…
Infographic n°2
A Ranking through an infographic
Figures mixed with brands and groups and logos
Too much information? :frowning_face:
Circular shape for an overall view
Enables to get the whole picture but no information stands out :frowning_face:
Main objective: to inform
Quite simple typo and colours
Target is not distracted from the content
Fits the rather serious target
But not very appealing :frowning_face:
One info: a few groups hold many famous brands and shares French fortune
The media is omnipresent
For one who doesn't know the logos, that fact is not obvious
Lack of synthesis? :smiley:
Target
People interested in economic rankings
Mostly French people
Readers of Challenges
To conclude
Too much information
No hierarchization of that information
No synthesis of the ideas
A visual that's not very appealing
Not a great infographic :frowning_face:
Infographic n°2