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The machine (In Life Actions (Weekly (Track KPIs, Update Pipedrive &…

- - - - Industry News
- - - - Lead
      - Drip Qualified
      - Campaign Qualified
      - Sales Qualified
    - - Awareness
        
        Unaware
        
        Problem aware
        
        Solution aware
        
        Product aware
        
        Completely aware
      - Behavioural Scores
        
        Open campaigns
        
        Click links in campaigns
        
        Visit your website
        
        View specific pages of your website
        
        Submit forms
        
        Reach goals
        
        downloaded media
        
        Signed up / attended webinar
      - BANT Scoring
        
        Budget
        
        Authority
        
        Need
        
        Timelines
      - PAIN / FIT
        
        FIT
        
        PAIN
        
        Interest
        
        engagement
      - Profile scoring
        
        Email
        
        Title
        
        Company
        
        Location
        
        Size