Stereotype Threat at Work (Example Stereotypes at Work ("Whites are…
Stereotype Threat at Work
"Stereotype threat" is the fear of being judged according to a negative stereotype. It is a common occurrence in the workplace but there are ways in which it can be reduced. Attention to stereotype threat can improve the management of diversity in organizations
The mere knowledge of the stereotype as the individual engages in a task makes him or her more anxious and less productive, even as they work hard to disprove the associated stereotype
Example Stereotypes at Work
"Whites are racist"
"Latinos lack intellectual ability"
"Gay men are dangerous to young children"
Conditions for Stereotype Threat
Task associated with stereotype
Why is this so hard?
Personal task investment
How important is this to who I am?
Interrupting Stereotype Threat Process
Provide a successful task strategy
Set goals - don't foster a sink or swim attitude. Establish a task solving process
Provide alternative explanations for task difficulty
Give context about difficulty of task that would apply to everyone
Don't excessively elaborate on task beforehand - you may create context