FIRST DRAFT, Landing pages. (Services, tab next to Learn More) Examples and content.
Practical and efficient training
Benefits for a business using eLearning in training
Microlearning
Adoptable skills in the workplace,
when you need them
Government clients / Complience
Competency and complience
Cost - effective
Content is retained by the learner
Productive and fun way of training
Fully compliant Nationally Accredited training is delivered effectively
GOAL: Organic traffic is lead directly to the web site, as the majority already knows what they are looking for in eLearning. The paid traffic on the other hand posts a solution to a question (for example save money on learning), but need to be more accurate in the description on how to save money. Thereby creating some pages that answers the ads.
Easily found when for example a plumber need to examine a specific problem. When a sales person needs to control their skills
"The Modern of Learning" Microlearning
Follow up your employees, ensure quality in larger scales
Animation and Sims
NOTE 1b: The landing pages should not be a major part of the original web page (but located under practical examples. Services; tab next to learn more.)
NOTE 1c: Under the "Practical examples" button it should follow different questions with: Do you want to increase learning retention? Do you want to maintain complience? Do you want your products to be more visible in the market? All these questions should be answers to the ads, in addition to create value in eLearning.
NOTE 1a: There will also be ads that leads directly to the web page, for the more "experienced" eLearning user.
Increased visability in the market
Induction programs (from site)
Note 2: Practical and efficient training site will be changed to only view benefits and an explanation for the product.
Explain your products in the market
What can eLearning do for your business?
General information of benefits that eLearning has to the reader. The site will mostly link to blog content, trying to get the user back to the "main page"