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Facebook Ad Types (Pre Ad Audience Research (Step 3: Identify Base demo…
Facebook Ad Types
Pre Ad Audience Research
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Step 5: save audience, use easily recognizable acronym. same setup for all audiences (ex. 25-64+_W_US-CA_Cats)
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PPE-Pay Per Engagement
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Step 2: Interoptin Link, With Opt in
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Step 4: Create PPE Campaign driving engagement, likes, shares, clicks on campaign
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PPV- Pay Per Video View
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Step 4: Upload Video- Add Call To Action Text Sending People To Your Store/ Offer. Body Text- Make It Viral!
Step 5: Start Campaign- New Audience Will Appear in Audiences Tab 2 Separate Audiences Viewed/ Completed
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CTW-Clicks to Website
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Step 2: Create InterOptin Campaign to Grab Exit Pop Opt in and redirect to Sales page/ Other Offers. Upload Ad image in Step 4 for Social Image
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