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actionable metric (bounce rate (behavior>site content>all pages,…
actionable metric
bounce rate
behavior>site content>all pages
click secondary dimension source/medium
click uniquepage
high B means people are not finding what they need
a/b testing
optimize you traffic
kissmetric
psyhographics
reports tab>Aud>demog>ovierview
referrals
sites sending traffic to you! acquistion>all traffic>refferals
kissmetics guide
keywords
what kw user are using to finding u
acqusition >overview scroll down to organic search
moz guide
GA
create goals
conversion is how user complete tasks
make a purchase
completing a level
submitting a form
conversion rate
set up goals in GA
revenue
acquisition
inquiry
engagement
create a funnel
step1
step2
step3
step4
step5
set up multiple goals (the more goal you set up the more actiona data you will have
advance segments