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Th (Mothers Day (Best piece of advice from Mums/mum has given you (Time to…
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Mothers Day
How well do you know your mum?
Campaign - get to know yo Mum
Biggest achievements that your child doesn't know about
Best piece of advice from Mums/mum has given you
Time to change
Celeb examples
Competition fo those who share a message
Special product - chocolates with advice from mum on them - send to journos
Gooey inside
How you describe her vs. co workers vs. friends
You're doing a good job
No-one teaches you to be a mum
Kids embarrassing parents
Wine that complements which chocolate
Blogger campaign
Adding chocolate to classic recipes
guess the added ingredient
pop up - chocolate themed
3 O'clock sugar rush
like merry fixmas
Chocolate O'clock
Tweet - break up, bad day etc
An actual chocolate clock
celebrate alternative mother figures
nominate
find case studies
Video - talk about the person as if its their mum
cinema suprise
grid style pics
Walkers crisp style - pick the new flavour
Most British flavour - Queens Birthday
Regional flavours
Confessions/apologise to Mum like Moonpig
Say it with chocolates - say sorry to Mum
Chocolate design/sculpture - add it onto a wall
Nominate mum for chocolate spa day
New mum survival kit