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TV travel shows - A pre - taste of the destination (Bibliography…
TV travel shows - A pre - taste of the destination
Conclusion
The destinations presented in the travel
shows can be divided into two categories —
first, well-known, close-by, established and
reborn destinations, and, second, new and/or
far-away ones
Introduction
RQ
:what does the relation between characteristics,
activity and attributes look like at the various destinations presented in TV travel shows?
Purpose : to explore the communication to the viewers through the contrent of TV travel shows
Methods:
Swedish TV travel shows constitute
the empirical basis in this study.
Problem : People create illusion about beautiful places and the expecations are notmet
Sample:
two men and two women between 25 and 45 years old
Topic : TV travel show influences on tourism
The year of research :
three weeks in January and February 2000.
Geography of research:
small town of Falun,
one of TV 2’s regional studios.
Bibliography
Universitiy : Tourism Research Centre, TOUREC, School of Economics, Goteborg University
Journal : Journal of Vacation Marketing
Authors : Monica Hanefors, Lena Mossberg
Volume, Year, Pages : 8, 2001, 235-246
Main Part
The Findings
The concept of travel motivation
Motivational forces :
both approach (seeking) and avoidance (escaping) components
The concept of destination image:
Three approaches to the topic: the ideographic, the organisational and the cognitive
Travel Shows and image making:
image is a a destination appetiser for the viewers
Image is a filter, and as such it affects
someone’s perception of what may occur at a destination :