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Globalisation (Globalisation of Market (When firm enter into market, they…

- - - - Include protection for patent, trademark and copyright
      - Established World Trade Organisation (WTO)
  - - - Global e-commerce
      - easier to locate buyer/seller
      - Allow businesses (SME/large corporation) to expand their global presence at lower cost
    - - Enables high power, low cost computing. Increase amount of information that could be process
      - Satellite, optical fiber and wireless technology
      - Cost of these technology are falling, lower cost of coordinating and controlling a global organisation
    - - Commercial jet aircraft
      - Super - frieghters
      - Containterization
- - - - Differenct culture have difference preferences (e.g. McDonalds menus across the world
    - - Stability and Instability would affect business
    - - currency exchange rate and fluctuations
    - - policy, rules and regulation
        
        Manager have to abide by the rules & regulations imposed by the local government