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Lecture 1 (The Lodging Industry (Classification of Lodging Properties…
Lecture 1
Tourism
To travel from one place to another for leisure and recreational purposes
Benefits of Tourism
ECONOMIC
Creates Jobs and Employability
Increases expenditures on direct and indirect services
Brings in income to government through taxes
Increases foreign investments
Creates Spin-off for other services and businesses
POLITCAL
Influences government actions and rulings
Affects international standings and perception of a country/destination
SOCIAL
Creates shared experiences exchange of culture
Increases community pride
Improves community participation and engagement
ENVIRONMENTAL
Improves physical infrastructure
Conserves historic buildings
Preserves natural environments and wildlife
Increases environmental awareness
The Lodging Industry
The total of all the businesses that provide overnight accommodation for guests :
Provision of temporary overnight shelter for people who are away from home
Blend of tangible and intangible hospitality elements
Classification of Lodging Properties
Target Market
Eg. Business, Tourist, Family, Budget
Location
Eg. Near Airport, City-central, Near Amenities
Ownership
Eg. Independent or Chain
Function/Type of services
Eg. Limited Service, Extended Stay, Full Service, Apartment Hotel
Level of Service/Facilities/Amenities
Eg. Star/Diamond System
Size
Eg. Small, Medium, Large
Serviced & Non-Serviced
Singapore Hotel Tiering System
Luxury, Upscale, Mid-tier & Economy
Types of Lodging Properties
Hotel
High-rise establishment, typically located in the city
Full-range of on-premises facilities
Wide Range of Services
Motel
Low rise establishments
Offers limited facilities and services
Resort
Geared to vacation travellers
Extensive Recreational Facilites
Assorted Recreational Programmes
Serviced Apartments
Furnished apartment for short/long term stay
Range from one studio apartment to one with kitchenette
Club
Membership Based
Leisure and recreational facilites
Club vs Resort
Club
Key purpose is more than lodging
Not all clubs provide lodging
Not available to walk -in guests and tourists
Resort
Key purpose is lodging
Unique nature/feature/recreation
Available to all guests