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ANCHOVY. Procedures (ANCHOVY. Meeting Methology (Friday (Sprint…

- - - - Morning Meeting Scrum
        
        Over Looking All Top Tier 1 Clients
        
        Make Sure all budgets are in order and not over or under spending
        
        PPC - Bid Strategy + Average Positions Strategy
        
        Check all Quality Scores + Optimise Ad or Keyword to increase Qty Score
        
        Chanding Advert Text
        
        Adding New Adverts
        
        Changing Landing Page
        
        Negative Keywords
        
        Evolution of Keywords moving from Broad to Phrase to Exact
    - - Weekly 2 hour Scrum
        
        A client is Picked or suggested by someone to be discussed in detail
        
        This Client is talked about in great detail + change are made there and then. If changes are to big, a sprint in scheduled for a full revamp.
    - - Presentations = Learning