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Advertising Industry ('Broadcasting [...] cannot be understood…
Advertising Industry ('Broadcasting [...] cannot be understood seperately from the advertising industry' (Meyers, 2011:207)
Do you agree or disagree?, Hard Sell: , Soft Sell:, "[Advertising must also articulate contemporary cultural tensions in order to communicate with its audiences]", Radio, Lucky Stripes (1946), Guinness, TV (1990), Creating an identity, Hard Sell vs Soft Sell )