Narrative (L3: Why are interactive stories persuasive? (narrative…
L3: Why are interactive stories persuasive?
: all mental systems and capacities become focus on the events occurring in the narrative
: integrating attention, imagery, feelings
absorption into a story
: people's real-life, attitudes and attention change consistent with the story
identification and mental imagery
lose track of reality in a physiological sense
divergent processing, focus on text and real life (opinions, knowledge)
convergent processing, single focus on story, distanced from real life
L6: How to improve a story?
why use it?
making something abstract more concrete
greater elaboration of message content
ability to draw or film
acquaintance with protagonist
L1: what is a story?
Design an avatar
influence the setting (music played)
choosing the POV
concept of interactivity
directionality of communication
exploring elements in the story (clicking on hyperlink)
L2: why do we tell story?
interest --> motivation
"Man as a storytelling animal"
storytelling is a way to escape from reality
Dark side: conspiracy theories
why so hard to escape from?
profound feelings of distrust
some contradictory facts
L4: How to make a good story?
a change in social reality
L7 what is an interactive story?
L9 Where do we use interactive stories?
L12 What makes stories deceptive?
L10 Why do we take stories for true?