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Language (A collection of symbols governed by rules and used to convey…
Language
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Sexism and racism: the power of language to shape attitudes goes beyond individual cases and influences how we perceive entire groups of people
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Research has demonstrated that names are more than just a simple means of identification: they shape the way how we think, act, view each other
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Power: communication researchers have identified a number of language patterns that add to, or detract from, a speaker's ability to influence others, as well as reflecting how a speaker feels about his or her degree of control over a situation
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Linguistic relativism: the notion that the world view of a culture is shaped and reflected by the language its members speak
Affiliation - power isn't the only way language reflects the status of relationships. Language can also be a way of building and demonstrating solidarity with others.
Abstract language: language that lacks specificity or does not refer to other observatory behavior or other sensory data
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Convergence: accommodating ones speaking style to another person, who usually has higher status
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