What would I want my business to be like? (How would my customer be?…
What would I want my business to be like?
What would your constraints to the invested energy be like?
I would spend around 4h/week in business development and logistical aspects
I would earn 800€ per session
I would spend around 10h a week just on the direct interaction with the customer
How would my customer be?
Has connections into the world of training/personal development/industry/entrepreneurship
I would have lot's of fun with them
Is willing to definitely change this aspect of their life
Where do they go to get their information? They google it on their imac or their iphone on google, they want to find out. If it does not look professional they will not hire me.
The customer is very direct and appreciates it that I am the same way
What is my value proposition?
High class smoking cessation for people that want to quit but do not have the time nor the energy to inform themselves accordingly
Everything has to look very professional
Things should be as much as possible scientifically proven
Everything has to be communicated very clear and firmly
He should be like: Give me the information and I will do it, but know what you are talking about
Everything I say is true, I know exactly what I am talking about
My product looks very much high class
I sell a feeling of: Finally free, no need to worry anymore
What are my values?
Efficacy, what we do works
Service, with us you are not alone
Professionalism, you can rely on us
Fun, when you are with us, it will never be boring
Where do I find my customer?