Please enable JavaScript.
Coggle requires JavaScript to display documents.
Graphic Design in the Digital Era: The Rhetoric of Hypertext (digital…
Graphic Design in the Digital Era:
The Rhetoric of Hypertext
images
logically
emotionally
text
perceptual
cognitives
digital revolution
textual
graphic codes
productions process
digital transcription
numerical code
easy to process
modificables
global interconnection
digital production
transmission immediately
infinity of information
new syntax
change
multi-order
analogical formats
collection of dots
hypertext
multicursivity
experience metaphoric
linear organization
pragmatic
complex thinking
historical facts
chronologically linear
hypertext organization
newspapers
encyclopedias
almanacs
nonliner
format of a text
multimedia
numerous theoretical paradoxes
metaphors
irrationality
rational discourse
criticism or purely logical
deconstructivists
inter- textuality
image
digital information
fallacies
change arguments