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Graphic Design in the Digital Era: The Rhetoric of Hypertext (Problems…
Graphic Design in the Digital Era: The Rhetoric of Hypertext
Graphic Media
constructors of
Social imagination
Structures of thoughts
Discussion in public forums
Position us in the world
Writing and Editorial media
Construction of
Particular type of discourse
Verbal and visual communication
Regulate our interpretation as we read
Digital Revolution
Capacity
Electronic bits
Encode information
Image
Text
Sound
Problems
Electronic Surface
Computer instead of books
Hypertext experience
Nonlinear reading processes and digital information systems
Theorical paradoxes and contradictions
Web page
Hypertextual browser
Diagram of possible paths
Inferences
Rules of the screen
Rules of interaction
Building experience
Hypertext
Interrelation between text and user
Possible accesses