Help users to understand what sensitive data they are sharing, in a simple and intuitive way.

What is the current legislation regarding online privacy and data collection?

PRIVACY LEGISLATURE

Company

People

Audience

GRADE OF DIGITAL LITERACY

not informed

informed

shared everything

not share everything

SENSITIVE DATA

PRIVACY

Collect Data

How can we feel safer with our digital identity?

Who is the audience and what are their habits regarding data permissions?

How can we improve audience’s knowledge on digital identity?

European GDPR

What data are companies collecting about us? How are they utilizing it ?

Sell or share them with other companies

different type of data

Device Specific Information

Face Scan

ISP

Ad Name

Ad Clicks

Phone Number

Search Queries

Time & Date

IP Address

Location

Email Address

Operating System

Browser

Profile Information

3rd Party Connect Data

"Sensitivity Level (5 as highest)"
1
5
5
5
5
5
3
3
1
3
5
3
5

Types of Data
[Demographic Information]
[Biometric Data]
[Medical Data]
[Telephone Number]
[Payment Details]
[Login Details]
[Political Opinions]
[Philosophical Beliefs]
[Personal Preferences]
[Social Media]
[Location Data]
[Browsing Habits]
[Data on Cloud Services]