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IDEATION (SCAMPER (Substitute, Combine, Adapt, Modify/Magnify/Minify, Put…
IDEATION
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Relay Thinking
working in groups
- Each member sketch an idea
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- Each member modify the idea
- Circulate the ideas again
Attribute Listing
- List the attributes of the product
- Select some important attributes
- Write down as many variations of the attibute
- Combine to create the product
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Morphological Analysis
- List the attributes of the product
- Write interesting attributes as column heading
- Write as many variations of the attributes
- Select one entry from each column to create new combination