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XD Studio DesignOps (Design Team (UX Manager, Design Lead, Interaction…
XD Studio DesignOps
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Design Delivery
Process
DISCOVER
We evaluate the quality of digital products & services against evolving human needs and trends in the market.
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DEFINE
We define a vision for the transformation of digital products & services that will differentiate the business in the market.
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DESIGN
We concretize the experience vision by charting future-state journeys & by executing the creative vision of a brand’s products & services.
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DEVELOP
Together with the Development Team, we engineer software, services, and architectures that deliver on the design and business vision.
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OPTIMIZE
We enhance the value of experience design from actual user analytics and personalize usability testing
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