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Key Ideas (Selecting Information (Visual and Aural Stimulation (Having our…

- - - - Three ways we sort things into patterns are by using proximity, similarity, and difference. In terms of proximity, we tend to think that things that are close together go together. EX: standing close in proximity to a stranger in line at the grocery store and the clerk assumes the two of you are together.
        
        Punctuation refers to the structuring of information into a timeline to determine the cause (stimulus) and effect (response) to our communication interactions.
        
        We also group things together based on similarity. We tend to think similar-looking or similar-acting things belong together. EX: your server at a restaurant assumes you and your two friends are siblings because you're all similar in height, hair color, etc.
        
        We also organize information that we take in based on difference. In this case, we assume that the item that looks or acts different from the rest doesn't belong with the group.
- - - - How we perceive the people and objects around us affects our communication.
- - - - For example, some students adapt that schema relatively easily as they move from elementary, to middle, to high school, and on to college are faced with new expectations for behavior and academic engagement. Other students don't adapt as easily, and holding onto their old schema creates problems as they try to interpret new information through old, incompatible schema.
        
        Schemata are used to interpret others' behavior and form impressions about who they are as a person. We make similar interpretations based on where people are from, their age, their race, and other social and cultural factors.
        
        We have schemata about individuals, groups, places, and things, and these schemata filter our perceptions before, during, and after interactions.