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Crisis digital channels (Facebook Screen Shot 2018-09-30 at 11.20.45…
Crisis digital channels
Crisis website 
YouTube
Facebook
Channel use: Sharing relevant news stories, campaigning news and case studies (little or no CTA to become a supporter)
0.3% eng rate (above 1% is good, 0.5% is average)
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Instagram
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Twitter
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Channel use: Political lobbying and campaigning, new stories, partnerships
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