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Target audience (16-18 Year olds (Between kids and adults (Transitioning),…
Target audience
16-18 Year olds
Will have friends over 18 and access to alcohol
Between kids and adults
Transitioning
Dyed Hair
Rebellious
Think they are invincible
Mischievous
What do they like?
Loud Music - DJs
Parties
Relaxation
Their friends
Immature
Will be irresponsible
Should be monitored my police
Will do dumb things
Need to try and prevent this
Police
Lookout for your friends
Year 12 students
Just graduated
Celebrations
Parties
Excited
No more 'responsibilities' with school
Tired from assessments
Need to relax
Need to de-stress
Exams
Colours
Vibrant
Glow in the dark
Bright
Rainbow
Stimulating colours
emotions