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Customer behaviour (Situational influences (Purchase reasons, Customer'…
Customer behaviour
Situational influences
Purchase reasons
Customer's mood
Physical surroundings
Time dimensions
Social surroundings
Market
Channels
Customer experience
Timing of buying
Brand experiencie
Order management
Influenced by social media
Influencing the cusotmers
Customer buying process
Buying behaviour
Customer preferences
Needs & wants
Target groups
Motivation
Personal characteristics
Market stimuli