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Normative planning (Values (Importance (They are the pillars of the…
Normative planning
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Goals Srtting
Goals = Success
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Mission & Vision
They explain where the company is headed and what their purpose is. Motivate the organization and know where to go.
- Mission: is what you do to achieve your purpose in a period of time.
- Vision: is the reality that would like to see the company around the world, its clients and itself.
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