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FREDERICK HERZBERG "TWO FACTOR THEORY" (Brief background on…
FREDERICK HERZBERG "TWO FACTOR THEORY"
Brief background on theorist
American psychologist
Lithuanian immigrant
Born in Lynn, Massachusettes in 1923
Masters degree in science and public health
Ph.D. focused on Electric shock
Work at university of Utah
Well known for "Two factor theory"
Outline of theory
Factors leading to
POSITIVE
feelings about their jobs
Achievenment
Recognition for achievement
Work itself
:!:
Responsibility
:!:
Advancement
:!:
Factors needed to
avoid negative
feelings about their job
Hygienic factors
Company policy and administration
Supervision
Salary
Relationships with others
Working conditions
Applicatons
Postive feelings
Feedback recoginition
(recognition for achievement)
Range of task
challange the staffs so it is more interesting (the work itself)
Negative feelings
Improving work and pay conditions by giving bonus or making the office more confortable etc.
(working conditions)
Evaluation
Advantages
identify factors that motivate and demostrate group of employees
identiy broad issue and how to fix it
E.g. Job insecurity --> company improving working conditon and the community
Disadvantage
Cannot be applied to all group of employees and individual
theory was based on investigation of accountants and engineers