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Digital Content Map (Website (SEO (SERPstat to look for keywords, Possible…
Digital Content Map
Website
3 Month Homepage plan
Previously would change every 2 weeks
SEO
SERPstat to look for keywords
Possible new software
Add keywords into blogs
Landing Pages
Google Analytics
Monday do analytics
See what is working, check traffic etc
Products
Social Media
Instagram
Pinterest
Twitter
Facebook
Blog
Tone of voice
Purpose
Frequency
Keywords
Activities
Launch Parties
Pop Ups
Press Events
Email
B2B
B2C
External
Amazon