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:one::five:Align Budget with goals :soccer::soccer: (:star:LEARN…
:one::five:Align Budget
with goals :soccer::soccer:
:star:LEARN
DETERMINE
DAILY
SPEND
FOR
AD
CAMPAIGN
ALIGN
&
REVISE
BUDGET
TO
SUPPORT
CAMPAIGN
OBJECTIVES
:question:
:
NEW
SMALL
BUSINESS
BEST
STRATEGY
TO
INITIAL
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:fishing_pole_and_fish:
START
$1
INCREASE
WHEN
SEE
RESULTS
:red_cross:
SMALL
COUPLE-WEEKS
:arrow_right:
after
INVEST
AREAS
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BIG
COUPLE-WEEKS
:arrow_right:
after
DECREASE
UN-SUCCESSFUL
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SET
DAILY
BUDGET
MONTHLY
BUDGET
BASE
:fishing_pole_and_fish:
MONTHLY
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AVERAGE
COST-PER-CLICK
:fishing_pole_and_fish: IF
YOU
SPENT
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FIND CAMPAIGN RECOMMENDED BUDGET
GOOGLE
GIVE
RECOMENDATIONS
BASED
ON
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WHEN
HAVE
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DAILY BUDGET
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DELIVERY METHOD THROUGH THE DAY
"SLOW CANDLE" :candle:
ACCELERATED
(ideal for fast results)
BUDGET
STRATEGY
GENERAL
:
START
SMALL
&AFTER
INVEST
AREAS
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BY
GOALS
REQUIRE
LARGER
BUDGET
BECAUSE
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MID-FUNNEL
BUDGET
CAN
SMALL / MEDIUM / LARGE
PREFERED
MEDIUM
FUNNEL
BOTTOM
HAVE
SMALL
TARGETED
GROUP
BUDGET
CAN
SMALL
MEDIUM
LARGE