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How can Freedom Hub increase their value proposition (Provide Framework,…
How can Freedom Hub increase their value proposition
Mission Statement
Make messages clear in copy
Talk to Customers
Quantify
Value e.g. how many people Freedom Hub helped rehabilitate
Find different Channels to offer value
Share success stories
Provide Framework
Predict Value
Deliver Value
Share Value
Sharing risk, reward, arrangements with corporate and non corporate partners
Identify where value isn't being delivered amongst rehabilitation programs and take corrective action
ROI, social return
Describe social impact of their solution within the non for profit environment
Make it Relevant
quantifiable value proposition
align values of Freedom Hub to corporate partners
Make it Unique
Bring out the uniqueness of Freedom Hub as a social enterprise that assists enslaved women
Marketing and clear copy messages
Market how great Freedom hub is through external organisation approvals
Make it Credible
About the perception of outsiders
Outside party Validation
Perhaps a larger organisation such as salvation army can validate that the freedom hub is doing as claimed