The dough is made from scratch daily in-store using a prepacked dough mix while the sauce is also premade and delivered to each store to ensure freshness. Choice of 40 different pizza toppings
Pizza-make charts are posted in the preparation area. Ensures consistency, as each pizza is topped correctly.
Other information inputs are calorie content and preparation times for each menu item.
Information about how many orders a store is processing, order size, delivery distances and traffic density is used in an algorithm to calculate the likelihood of a driver completing a home delivery within a 15- or 20-minute time frame
Customers are an input because they are changed from a hungry state to one that is satisfied. Customer surveys, responses to its complaints and compliments form on its website, online cooking blogs and social media comments can provide Domino’s with information to analyse for improving its operations and to determine if there is a demand for new products.
For example, the Chef’s Best range pizza was introduced as a consequence of customer feedback.