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Going to the zoo (encourage recycling) (Zoo target market and what…
Going to the zoo (encourage recycling)
Zoo target market and what catches their eye
Kids and families
Bright colours and pictures
Cartoon characters
People who like animals/environment
Environment facts
Environment artwork
Ideas
Interactive bins
Touch screen or buttons
Select the item you are binning and the type of bin you should put it in then the screen tells you if you are right or wrong and gives you another go
Education
Teach people what bins to use
Recycling motives
Rewards
Vouchers, tickets, money off
Virtual currency
Environmental benefits
Cleaner public spaces
Safer for the animals
Existing products
Animal shaped "feed me" bins
"Keep the zoo clean" signs
