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Pinterest Marketing (Pinterest Ads (Set Campaign Goal (Get Traffic to…
Pinterest Marketing
Pinterest Ads
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Browse/Search
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Search uses keywords, gets a more targeted audience
Search for traffic, Browse for brand awareness
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Add keywords - keywords everywhere, etc.
use quotes to specify a little, use brackets to get exact matches
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Devices - use Web if driving purchases, people on mobiles aren't as likely to buy
Max CPC Bid
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Start low, work up if necessary
Ad Pin
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Promoted Pin name - appears in stats, name should be identifiable
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Pinterest SEO
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Stick with branding (logos, profile pics, fonts, etc.)
Description - location and keywords (keep it human, though)
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Targeting Followers
Follow people who are following boards/pins in your topic (200/day max) - they will get notice that you are following them, and may follow you back
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